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BAHAMAS: PM, Tourism Officials, Businesses Celebrate Royal Caribbean’s Historic Homeporting, 1st Cruise Sailing from Port of Nassau

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Nassau, Bahamas, June 12, 2021 – With bands playing, national anthems ringing out and the pulsations of Junkanoo, Bahamian leaders, businesses and stakeholders celebrated a long-awaited historic milestone June 12 as more than 1,000 passengers boarded Royal Caribbean’s Adventure of the Seas ready to set sail from its embarkation port of Nassau for the first time in the cruise line’s history and a first for The Bahamas.

Adventure of the Seas Home-porting Launch in Nassau Bahamas on Saturday June 12, 2021

Prime Minister Hubert A Minnis, Director General of Tourism Joy Jibrilu, Parliamentary Secretary in the Ministry of Tourism Travis Robinson, Royal Caribbean Vice President of Government Relations Russell Benford and others participated in what a guest described as “the first jubilant ceremony in nearly 16 months in downtown Nassau” and what the Director General called “a truly momentous occasion.”

Limited attendance to comply with COVID restrictions did not dampen the spirit of the ceremony held in Pompey Square.

“It has been a long and challenging period for our country and for the entire world, including the global tourism industry and the cruising sector,” said the prime minister, calling cruising “an essential economic driver for our small country.”

He noted that Royal Caribbean was delivering record numbers of visitors to The Bahamas prior to the pandemic that forced a total shutdown of the industry. Now, with the first ship set to sail from its new homeport of Nassau and the hotels buzzing with life as passengers flew in before embarking on their cruise, the prime minister called it “the best of both worlds” as tourism officials pointed to the historic significance.   

“Today, this ceremony marks a turning point in the history of cruising in The Bahamas as a Nassau port of call becomes a homeport for Royal Caribbean,” said Ms. Jibrilu, describing the cruise line’s journey to return to sailing after the COVID-19 pandemic forced a shutdown of cruising around the world. Nassau, said Ms. Jibrilu, was an immediately attractive candidate given proximity to America’s cruise capital of South Florida, airlift options and accommodations capacity.

“The proposition for homeporting put forward by Royal Caribbean was immediately embraced by the Ministry of Tourism,” she explained. “We, the Ministry of Tourism and the people of The Bahamas welcome back Royal Caribbean with open arms to rediscover once again why it’s better in The Bahamas.”

For the business community, homeporting is not just better in The Bahamas – it’s better for The Bahamas. A number of Bahamian wholesalers and retailers are reaping the benefits of provisioning the ship. When sailing at full capacity, the vessel carries 3,800 passengers plus crew.

As Royal Caribbean begins its return to sail, ships are sailing with new protocols in place, including limited capacity until further notice.

But, according to Benford pent-up demand is driving strong bookings. He noted that Royal Caribbean’s first foreign port of call was Nassau, some 52 years ago.  

“We have always been committed to building on our relationship with The Bahamas and with the help of the Minister of Tourism, the Director General and their terrific, energetic team who worked with us every step of the way, we are able to stand here today and celebrate the inaugural homeport sailing of Adventure of the Seas in Nassau,” he said.

“What does homeporting mean? Already our partners are telling us they see a difference. With a limited guest capacity of about 25% of normal, we have about 1,000 guests onboard. One hotel told us they had 500+ reservations as a result. Bookings are up for Bahamasair and more flights have been added. NAD officials report an uptick in visitor arrivals and reservations in the coming weeks for both arrivals and departures.

“And because we are provisioning the ship in The Bahamas, we have already signed contracts with a number of food, beverage and sundry wholesalers and distributors including one of my favorite drinks, Switcha which will now be available for consumption and for sale on the ship.

Adventure of the Seas Home-porting Launch in Nassau Bahamas on Saturday June 12, 2021

“At Royal Caribbean, we are always searching for new and innovative ways to help grow the economy in the destinations we visit.

“Homeporting provided an ideal opportunity. We held two workshops with the Bahamas Chamber of Commerce and Employers Confederation in Nassau and the Grand Bahama Chamber to share available opportunities for supplying the ships with food and beverage or our guests with tours and excursions. More than 620 people participated and we had over 100 follow-up inquiries.

“That translated into real business with dollars staying in The Bahamas. 

“We also provided the Small Business Development Centre with a $250,000 grant to assist small to medium-sized businesses that could benefit from homeporting and other projects we have in The Bahamas.

“Additionally, we continue to make upgrades to our hugely popular private island destination, Perfect Day at CocoCay in the Berry Islands where we have invested more than $155 million,” he said. “We really look forward to strengthening our relationships with the many stakeholders in Nassau and hope that it will enhance the overall visitor experience, increase debarkation rates and lead to an increase in visitor spend.”

Adventure of the Seas will depart Nassau every Saturday throughout the summer on a seven-day cruise that includes calls to Perfect Day@Coco Cay, Cozumel, Mexico and Grand Bahama where it will do major provisioning and fueling before returning to Nassau.

Bahamas News

Twist To Win Ends in a Grand Style with Four $5,000 Mall at Marathon Shopping Sprees  

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Twist To Win grand finale winners (l-r) Brian Bethel, Taraceta Neely, Ashia Demeritte and Merlin Adams posing along with their winnings from the shopping spree.

NASSAU, Bahamas — Caribbean Bottling Company (CBC), local producers and distributors of Coca-Cola and Dasani products concluded their 10 weeklong Twist To Win campaign with four $5,000 Mall at Marathon shopping sprees.

The campaign which was available throughout the entire Bahamas allowed consumers to enter by purchasing a 20oz bottle with a yellow cap from the following brands: Coca-Cola, Coca-Cola No Sugar, Sprite, Fanta Orange, or Fanta Grape. Each yellow-cap had a unique alpha numeric code underneath which they submitted to the Twist To Win WhatsApp number.

With each qualifying purchase, participants residing in The Bahamas were entered to win instant prizes and into a grand prize draw to win one of four $5,000 shopping sprees at the Mall at Marathon.

Participants also enjoyed exciting instant prizes such as: Airpods, JBL Speakers, premium Coca-Cola merchandise, $500 Visa gift cards and Amazon, Spotify and Apple Music digital gift cards.

Out of 76,000 plus submissions, Brian Bethel, Ashia Demeritte, Merlin Adams, and Taraceta Neely won the coveted Mall at Marathon shopping sprees at the following select stores, Kelly’s House & Home, The Sports Center, John Bull, Brass & Leather, and BTC.

Leading up to the grand finale shopping spree, Coca-Cola hosted a Trivia Showdown with the eight finalists to determine the four winners. Finalists were tested on their knowledge of World History, Pop Culture, Caribbean Bottling Company and Coca-Cola Facts!

After a few rousing rounds of trivia, the four winners were declared after each winning their spot in the shopping spree by answering their questions correctly and choosing the “Grand Prize” Coca-Cola labeled bottles at random.

The morning of the shopping spree Coca-Cola gave the winners exclusive access to the Mall at Marathon and its participating stores before their usual operating hours. Grand prize winners were greeted with wide smiles from Coca-Cola brand representatives and morning bites before the big event.

At the start of the thirty-minute clock the grand prize winners along with each of their Coca-Cola shopping assistants ran to the various stores collecting items in their arms and carts.

Merlin Adams, a husband and father of four was proud to have executed his game-plan at the end of the shopping spree. With toys, a new phone and materials for his home from Kelly’s, Adams felt accomplished in what he gathered.

Taraceta Neely, a winner from Eleuthera collected beautiful bags for herself and relatives from Brass and Leather and Brian Bethel bought matching athletic and outdoor wear from The Sports Center for his family.

The final winner Ashia Demeritte bought linens and household items in addition to a new phone from BTC right in time for Christmas.

Caribbean Bottling Company is proud to share the real magic of Coca-Cola with the grand prize winners and the may instant prize winners across the Twist To Win campaign. For more updates on new products, promotions, and events follow www.cbcbahamas.com.

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Bahamas News

 The Coca-Cola Art Project Astonishes Art Lovers at The Bahamas Culinary & Arts Festival  

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NASSAU, Bahamas — Caribbean Bottling Company (CBC), local producers and distributors of Coca-Cola and Dasani products displayed their astonishing Coca-Cola Art Project (CCAP), during Baha Mar’s five-day Culinary & Arts Festival.                                                                                                                                                                              Earlier this year, Coca-Cola partnered with The University of The Bahamas’ Visual Art and Design Department for a culturally rich art competition. UB’s art students were challenged to create pieces surrounding the theme, Bahamian music.

As a result, 20 student works of art were made, with four students declared as winners at the CCAP exhibit opening in Baha Mar’s ECCHO: Art Gallery in August. To recreate the culturally stimulating magic felt at the exhibit’s premiere, the CCAP was featured at the FUZE Art Tent during The Bahamas Culinary & Arts Festival.

Nine incredible pieces of art lined the walls of the Coca-Cola Art Project, four of which included the winning pieces from Jhanaisia Cole, with ‘Gaulin Bride’; Alyssa Pinder, with ‘Shotgun Wedding’; Nelson Gray, with ‘Untitled’; and Jaela Bowe, with the piece ‘Whims of Obeah, a Folktail’.                                                                                                                                                                                                                     Additionally, an intimate listening room was built. It displayed students’ artistic processes, UB Visual Art and Design representatives, and a recap of the exhibit opening for audiences.

Art enthusiasts also enjoyed premium limited-edition CCAP keepsakes at the booth. Journals which featured a collage of all 20 student submissions on the front and back cover, postcards with an art piece on the cover along with the student’s name, title, dimension and materials on the back and pens designed with the CCAP’s dynamic logo.

Throughout the art festival diverse groups of people visited the art tent taking in the displays while enjoying the artistic insights from the listening booth.

Community and culture are always at the forefront of Caribbean Bottling Community, and it was boldly showcased during The Bahamas Culinary & Arts Festival for the third consecutive year.

For more details on the Coca-Cola Art Project, events and new products visit www.cbcbahamas.com today!

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Bahamas News

CWS Brings a Galore of Bubbles at Annual Jollification Festival  

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Caribbean Wines & Spirits team members smiling behind one of the company’s two bars at Jollification

NASSAU, Bahamas — Caribbean Wines & Spirits (CWS), The Bahamas’ premier wines and spirits distributor delighted Jollification attendees with bubbles from their Bottega and Bouvet Ladubay sparkling wines and Besserat de Bellefon champagne lines.

Located in the Monument Circle on The Retreat grounds, CWS transformed The Retreat Garden into a lush lounge with Besserat, Bouvet and their latest product addition, Bottega, during the two-day affair.

The festivities kicked off Friday during BNT Member’s Night. Guests enjoyed exclusive offerings from CWS’s catalogue, offered exclusively to members.  Complimentary mixes or glasses on the rocks included El Tequileno tequila, Hard Truth whiskey, House of Angostura rum, Cross Keys gin, Nemiroff vodka and a slew of wines such as Fonesca Bin, Bottega and Besserat.

Guests also savored the ‘Jolly Paloma’ cocktail, an instant favorite made with El Tequileno tequila, Schweppes Grapefruit and Domaine de Paris rose wine.  To end the night, guests were treated to branded limited-edition wine tumblers as keepsakes.

On Saturday and Sunday, Jollification attendees delighted in glasses or bottles of champagne and sparkling brut or rosé wines while taking in the comfort of the chic lounge.  In addition to purchasing bottles for onsite consumption, consumers were also able to purchase bottles as gifts whether for themselves or someone special.

The sophisticated “bubble lounge” lounge was decked with velvet couches, gold rimmed cocktail tables, blue and pink pillows, and a white floral branded backdrop created for capturing the perfect picture.

Caribbean Wines & Spirits, a historic partner of the Bahamas National Trust was pleased to support Jollification 2025 to kick off the festive season and share their expansive range of spirits.

To keep up to date with all CWS products and events, visit their website at www.cwsbahamas.com today.

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