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CTO Highlights Tourism Sustainability in Quarterly Webinar Series

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The first webinar in the series is scheduled for February 17 and will provide actionable strategies related to carbon footprint reduction

 

BRIDGETOWN, BARBADOS (January 24, 2025) – The Caribbean Tourism Organization (CTO) kicks off 2025 with its new Sustainable Tourism in Action quarterly webinar series. The first webinar, entitled “Sustainable Tourism in Action: Measuring and Reducing Carbon Footprints in the Caribbean” will take place Monday, Feb. 17, 2025, 9 a.m.–10:30 a.m. ET. The event will be co-hosted by Sustainable Travel International (STI).

The event builds on the Caribbean’s continued advocacy for climate resilience, following discussions at the 2024 United Nations Climate Change Conference (COP29) in Baku, Azerbaijan. Small island developing states face unique challenges, especially those related to climate change, and this webinar aims to equip tourism stakeholders with actionable tools and strategies to measure, manage, and reduce their carbon output.

“Tourism is vital to the Caribbean, but climate change directly threatens this industry,” said Dona Regis-Prosper, Secretary-General & CEO of CTO. “We must take action now to develop a more sustainable, resilient tourism industry if we expect to ensure the region’s future prosperity. Through this webinar series, we aim to inspire stakeholders and decision makers to join us in creating a more sustainable Caribbean.”

The webinar will introduce participants to Sustainable Travel International’s Carbon Calculator Tool, explore real-world applications of carbon measurement, and highlight its importance in crafting sustainable tourism strategies. Attendees will also benefit from expert insights and practical examples from the region and beyond.

Key speakers include Regis-Prosper, who will deliver remarks on the urgency of sustainability in tourism, and Paloma Zapata, CEO of Sustainable Travel International, who will provide insights into carbon measurement tools. Information presented by UN Tourism representative Virginia Fernandez-Trapa will contextualize the global climate framework, linking the outcomes of COP29 to the Caribbean’s specific challenges and opportunities.  In addition to an interactive exploration of the Carbon Calculator tool, a case study will be presented by Dianille Taylor-Williams with the Ministry of Tourism of St. Kitts and Nevis. Taylor-Williams will showcase how local businesses have successfully implemented carbon reduction practices.

The session will culminate in an open discussion, moderated by Narendra Ramgulam, CTO’s Sustainable Tourism Consultant, providing attendees the opportunity to share experiences, insights and actionable ideas for sustainable tourism. Participants will gain practical knowledge on integrating sustainability into their operations while fostering a collaborative spirit across the industry.

This webinar is the first of a four-part series designed to address topics related to sustainability and resilience in Caribbean tourism. It aligns with the CTO’s 2025 theme, “Caribbean Resilience: Crafting Tomorrow’s Tourism”, and reinforces the organization’s commitment to advancing the region’s position as a global leader in sustainable travel practices while fostering innovation and resilience across the tourism sector.

Attendees can register for the event, which will be held over Zoom, at: https://us02web.zoom.us/webinar/register/WN_d6vh7u1HQneFMhBf5rnvgg

Caribbean News

Migration Is No Longer Just About Borders

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What Caribbean migration dialogues reveal about the region’s future

 

By Patrice Quesada, Coordinator, IOM Caribbean

Migration has become one of the defining issues shaping the Caribbean’s future—not simply because people are moving, but because our economies, labour markets, populations and climate realities are changing.

Over the past several weeks, I have participated in migration discussions at the global, regional and national levels. While each conversation was different, they all pointed to the same conclusion: the Caribbean is beginning to recognize migration not only as a border issue, but as a development issue.

The challenge now is moving from dialogue to action.

From Global Commitments to Caribbean Solutions

That shift was evident during the International Migration Review Forum held at the United Nations in New York, where Caribbean participation was particularly strong. Delegations from ten Caribbean countries, including ministerial representatives from Barbados and Belize, reinforced the region’s growing commitment to shaping international migration policy.

Two messages emerged clearly.

First, migration governance must be grounded in each country’s realities and supported by concrete national commitments. Second, migration cannot be viewed in isolation. It is closely linked to labour markets, demographic change, climate vulnerability and long-term development planning.

Every Caribbean Country Has Its Own Story

Across the region, governments are approaching migration through different lenses.

In Saint Lucia, the launch of the country’s draft migration policy reflected concerns about declining birth rates, labour shortages and continued emigration. The discussions recognised that labour needs, diaspora engagement, remittances, return migration and protection must all work together within one national strategy.

Jamaica demonstrated how migration planning can begin at the local level, with Clarendon becoming the country’s first parish to integrate migration considerations into its long-term development strategy.

Guyana, meanwhile, is managing migration in the context of rapid economic growth, balancing increased labour demand with worker protections and orderly migration systems.

Barbados has also begun incorporating migration into broader population planning as it addresses demographic decline and an ageing population.

The Bahamas has focused on disaster preparedness, bringing together government agencies to strengthen national plans for managing inter-island and cross-border movement during emergencies while safeguarding the rights and dignity of displaced people.

Different countries face different challenges—but all are recognising migration as an essential part of national planning.

The Caribbean’s Greatest Untapped Asset

One message resurfaced repeatedly throughout these discussions.

The Caribbean diaspora should no longer be viewed simply as a source of remittances.

Across the region, citizens living abroad continue to contribute through investment, entrepreneurship, professional expertise, advocacy and, in many cases, by returning home with new skills and experience.

The opportunity now is to engage the diaspora more deliberately as a strategic development partner.

Turning Dialogue into Action

Technical discussions held throughout May demonstrated that governments are beginning to move beyond policy conversations.

CARICOM, supported by the International Labour Organization and the Inter-American Development Bank, convened regional labour migration specialists to explore how migration can help address workforce shortages while ensuring fair recruitment and decent working conditions.

Together, these initiatives suggest the Caribbean is entering a new phase—one where migration is no longer viewed simply as movement across borders, but as a tool for economic resilience, demographic planning and sustainable development.

The conversations have begun.

The next challenge is ensuring they lead to meaningful action.

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Caribbean News

Caribbean Urged to Rethink Tourism as Travel Patterns Shift

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Deandrea Hamilton | Editor

The Caribbean’s tourism industry has mastered the busy season. Now, a new report says the region’s biggest opportunity lies in transforming the months it has long considered its slowest.

The latest Amadeus Travel Insights Report, produced in partnership with the Caribbean Hotel and Tourism Association (CHTA), urges Caribbean destinations to strengthen marketing efforts and forge closer partnerships with airlines to stimulate demand during the traditionally quieter months of September and October.

The report comes despite a strong performance by the region, with international visitor arrivals climbing by approximately 30 percent over recent years. Researchers caution, however, that continued growth cannot be taken for granted simply because demand remains strong during peak travel periods.

Instead, the study points to a persistent seasonal challenge.

While Caribbean destinations continue to attract robust visitor numbers during the winter travel season, arrivals typically flatten once the calendar turns to late summer and early autumn. Those months coincide with the height of the Atlantic hurricane season—a reality that has long influenced travel decisions and presents a challenge largely beyond the control of tourism-dependent economies.

The report suggests the solution lies in changing traveller behaviour rather than simply waiting for demand to return.

That means targeted promotions, strategic airline partnerships, expanded route development and marketing campaigns designed specifically to encourage off-season travel.

There is another encouraging finding for the Caribbean.

According to the report, airfares to Caribbean destinations remain broadly competitive with those to South America, giving the region a valuable advantage as travellers continue searching for affordable international getaways.

For tourism leaders, that pricing competitiveness provides an opportunity to attract visitors who increasingly weigh value alongside destination appeal when planning holidays.

The challenge now is convincing travellers that the Caribbean offers compelling experiences beyond its traditional high season.

Whatever strategy emerges, the report suggests success will depend on balancing innovation with reality. September and October will always bring heightened weather risks, but with stronger airline partnerships, creative marketing and attractive pricing, the region could unlock new opportunities during months that have historically been among its quietest.

For a tourism industry built on resilience, the next frontier may not be attracting more visitors—but attracting them at a different time of year.

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Caribbean News

From Negril to Number One: Jamaican Doctor Named Valedictorian in China

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A young Jamaican has given the Caribbean another reason to celebrate academic excellence on the world stage.

Dr. Orbin O. Barnes, originally from Negril, Jamaica, has graduated as valedictorian of the Class of 2026 at Jinzhou Medical University in China, capping years of rigorous medical training with the highest academic honour awarded to his graduating class.

His achievement has been widely celebrated across social media, with many Jamaicans praising the accomplishment as another example of Caribbean talent excelling internationally.

Studying medicine abroad is no small undertaking. Students must adapt not only to demanding academic requirements but also to a different language, culture and healthcare system. Barnes’ selection as valedictorian signals exceptional academic performance, leadership and commitment throughout his years of study.

China has become an increasingly popular destination for Caribbean students pursuing medical degrees, offering internationally recognized programmes at a fraction of the cost of many universities in North America and Europe. Over the past decade, growing educational ties have seen more Jamaican and Caribbean students choose Chinese universities to prepare for careers in medicine and other professional fields.

Barnes now joins a growing list of Caribbean graduates distinguishing themselves on the global stage, reinforcing Jamaica’s reputation for producing high-achieving professionals whose talents extend far beyond athletics, music and culture.

For many young Caribbean students considering overseas education, Dr. Barnes’ success is a reminder that determination, discipline and hard work can open doors anywhere in the world.

Graduating at the top of his class, he leaves Jinzhou Medical University not only with a medical degree, but with the honour of delivering the valedictory message on behalf of the Class of 2026—an achievement that has filled Jamaicans with pride both at home and across the diaspora.

PHOTO: Instagram

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