BARBADOS – The Caribbean tourism sector continued its robust recovery and expansion in 2024, with international tourist arrivals reaching an estimated 34.2 million, according to a new report from the Caribbean Tourism Organization (CTO). This represents a 6.1% increase compared to 2023, and a 6.9% rise above pre-pandemic levels, marking the second consecutive year that the region has outperformed the 2019 benchmark.

The CTO’s “Caribbean Tourism Performance Review 2024” highlights the region’s resilience and enduring appeal, driven by factors such as strong demand from the United States, a rebounding Canadian market, and enhanced air connectivity.

Key Highlights from the Report:

• Overall Growth: The Caribbean saw approximately 34.2 million international tourist arrivals (overnight visitors) in 2024, an increase of 6.1% over 2023 and 6.9% over 2019.
• Top Arrivals: The Dominican Republic remained the Caribbean’s most visited destination in 2024, welcoming 8.5 million tourists. Jamaica followed with 2.9 million arrivals, while Cuba (2.2 million), The Bahamas (1.9 million), Aruba (1.4 million), and Puerto Rico (1.0 million) reported top numbers. Collectively, these six destinations accounted for approximately 56 percent of all visitor arrivals to the region.
• YOY Growth: The highest year-over-year growth in tourist arrivals was recorded in Montserrat, which saw a 29.4 percent increase, followed by St. Vincent & the Grenadines (27.2 percent), Belize (22.8 percent), and Curaçao (20.3 percent). These destinations posted the strongest relative gains in visitor numbers across the Caribbean in 2024.
• Pre-pandemic Growth: Compared to pre-pandemic levels in 2019, Curaçao emerged as the best-performing destination with a 51.1 percent increase, followed by St. Maarten with 48 percent growth, and 41.8 percent in the U.S. Virgin Islands.
• Source Markets:
• The United States remained the top source market, with approximately 16.8 million arrivals, a 3.5% increase from 2023 and 7.9% above pre-pandemic levels.
• Canadian arrivals reached 3.3 million, a 4.0% increase compared to 2023, though still slightly below 2019 levels.
• European arrivals showed slower growth, with a 1.4% increase to 5.3 million, representing 89.4% of 2019 levels.
• Driven by ongoing efforts to enhance air connectivity and services across the region, intra-Caribbean travel experienced growth in 2024. Residents of the Caribbean took an estimated 1.6 million tourist trips within the region – an increase of 5.1% over 2023, though still only 79.2% of pre-pandemic levels recorded in 2019.
• The South American market saw the highest growth in 2024, with arrivals reaching 2.0 million by the end of the year, marking a 17.8% increase. This sustained growth led to a 19.7% rise compared to 2019’s arrivals. Improved political and economic stability, along with strong travel demand in key markets like Argentina, Brazil, and Colombia, contributed to these results.
• Cruise Sector: The Caribbean cruise industry experienced a significant rebound, with 33.7 million cruise visits in 2024, a 10.3% increase over 2023, and a 10.9% increase over pre-pandemic levels.
• Hotel Sector: The Caribbean hotel sector also performed strongly, with occupancy rates reaching 66.6%, a 0.8% increase from the previous year, and the Average Daily Rate (ADR) increasing by 4.2% to US$437.02.

Challenges and Outlook:

“Tourism in the Caribbean is expected to continue growing in 2025. However, due to prevailing economic uncertainties and slowdowns in major source markets during the first quarter of the year, the pace of growth is projected to be more moderate than earlier forecasts suggested,” said Aliyyah Shakeer, CTO’s Director of Research. CTO now anticipates that overnight visitor arrivals will increase by 2% to 5%, reaching approximately 35 million. The outlook for the cruise sector remains positive, with cruise arrivals expected to grow by 5% to 7%, approaching 36 million visitors.

“The Caribbean’s continued growth is a testament to the strength of our regional collaboration and the enduring appeal of our destinations,” said Dona Regis-Prosper, Secretary-General of the Caribbean Tourism Organization.

“Despite geopolitical uncertainty and global economic challenges, our sector has shown remarkable resilience. To maintain this momentum, we must double down on strategic investments, innovative partnerships, and sustainable practices that protect our people, our culture and our environment. The future of Caribbean tourism is not only bright – it is ours to shape,” she added.

Deandrea Hamilton  (Editor)

The Bahamas, May 9, 2025 – Prime Minister Philip Davis returned from Washington, D.C. this week following high-level meetings with U.S. officials, where security, economic cooperation, and regional development topped the agenda. Accompanied by fellow CARICOM leaders, Davis met with Secretary of State Marco Rubio and U.S. Treasury Secretary Scott Bessent to discuss shared priorities and forge stronger bilateral and regional ties.

At the forefront of the discussions with Secretary Rubio was a call for enhanced security collaboration. Prime Minister Davis emphasized that The Bahamas continues to suffer from the impact of illegal firearms, most of which originate outside the country. He called for greater U.S. action to curb weapons trafficking, underlining the toll such violence is taking on Bahamian communities. In response, the U.S. pledged deeper intelligence-sharing, expanded regional cooperation, and support for programs such as the Caribbean Basin Security Initiative and Operation Bahamas Turks and Caicos (OPBAT).

Illegal migration and drug trafficking were also addressed as regional threats requiring urgent attention. Davis welcomed the shared commitment to tackle these challenges through coordinated enforcement and better regulation of cross-border movement.

The Prime Minister also brought attention to the economic vulnerabilities of small island states, specifically in relation to rising food costs, workforce shortages, and global trade dynamics. In healthcare, he raised concerns over the exodus of Bahamian nurses to higher-paying jobs abroad, straining the country’s healthcare system. Davis called for coordinated efforts between the U.S. and The Bahamas to address this brain drain, a concern that U.S. officials acknowledged, expressing openness to further dialogue and solutions.

Another pressing issue was the controversial use of Cuban medical missions. The U.S. raised concerns about forced labor, while Prime Minister Davis assured that his administration is reviewing existing agreements and remains committed to labor rights and lawful standards.

With hurricane season approaching, Secretary Rubio announced the reactivation of two disaster preparedness programs to improve early warning systems and emergency response throughout the region—initiatives welcomed by the Prime Minister as essential for climate resilience.

In his separate meeting with Treasury Secretary Scott Bessent, Prime Minister Davis pivoted to economic policy and financial services. He reiterated The Bahamas’ commitment to robust financial sector reforms, having passed key legislation and strengthened regulatory oversight. Davis argued that despite The Bahamas’ compliance with international standards, it still faces the negative effects of global blacklisting and de-risking—practices that disproportionately harm small nations with limited global influence.

He urged U.S. authorities to use their position to push for fairer applications of global financial rules, emphasizing that The Bahamas and the U.S. share the same goals of stopping illicit finance and promoting integrity. Secretary Bessent signaled a willingness to explore balanced solutions to mitigate de-risking, and recognized The Bahamas’ efforts as a credible financial partner.

The conversation also touched on digital assets, where The Bahamas has emerged as a leader in regulatory innovation. Davis noted opportunities for cross-border collaboration on supervisory technologies and digital governance. Additionally, he advocated for continued U.S. support in global financial institutions like the IMF, World Bank, and IDB, securing reaffirmation of U.S. partnership.

The longstanding U.S. naval facility AUTEC in Andros also came under discussion. While Davis acknowledged its strategic importance, he pushed for more equitable economic participation for Bahamian workers and contractors in operations related to the base. The U.S. expressed openness to advancing those conversations.

Regional stability, especially the crisis in Haiti, was another key point of concern. Davis welcomed U.S. sanctions on Haitian gang leaders but stressed that security measures alone are not enough. He called for a multi-pronged solution addressing governance and economic development. The U.S. acknowledged the urgency of the situation and indicated interest in coordinated regional action.

In reflecting on the visit, Prime Minister Davis underscored the importance of small nations like The Bahamas actively participating in international policymaking. He said it is vital for global leaders to understand the local impact of their decisions and for countries like The Bahamas to contribute to shaping fair and effective international policies.

The U.S. State Department’s official readout echoed many of the Prime Minister’s statements, reaffirming commitments to regional security, responsible infrastructure development, disaster preparedness, and holding actors accountable for labor abuses. Secretary Rubio also emphasized the importance of transparent procurement in infrastructure projects, cautioning against reliance on partners who may pose privacy and security threats, particularly referencing the Chinese Communist Party.

In summary, Prime Minister Davis’ visit to Washington marked a strategic effort to elevate The Bahamas’ voice on critical issues. With open channels for cooperation and a shared vision for regional security and economic fairness, the meetings set a foundation for deeper collaboration between The Bahamas, CARICOM, and the United States.

NEW YORK (May 8, 2025) — The Caribbean Tourism Organization (CTO) has added an exciting new event to the Caribbean Week in New York (CWNY) 2025 schedule: the Caribbean Cultural Showcase. Celebrating Caribbean music, dance, cuisine and artistry, the event will take place at The Westin New York at Times Square on Thursday, June 5, from 4 pm to 8 pm.

The Caribbean Cultural Showcase will provide attendees with an immersive experience of authentic Caribbean culture, featuring performances, culinary delights, and displays of island artistry. Visitors will have the opportunity to win trips to various Caribbean destinations and access exclusive travel deals available only during the event. To purchase tickets, go to Caribbean Cultural Showcase.

“We’re thrilled to introduce the Caribbean Cultural Showcase as part of our expanded Caribbean Week program,” said Dona Regis-Prosper, Secretary-General and CEO of the CTO. “This new addition reflects our commitment to sharing the rich cultural tapestry that makes our region so unique. Beyond our beaches and natural beauty, the Caribbean’s diverse heritage, expressed through our music, dance, art and cuisine, is a powerful tourism asset that resonates with travelers seeking authentic experiences.”

CWNY 2025’s theme, “Caribbean Resilience: Crafting Tomorrow’s Tourism,” aligns perfectly with the Caribbean Cultural Showcase – as the aim is to highlight the region’s cultural heritage as a cornerstone of sustainable tourism development. The event provides a platform for the Caribbean diaspora communities in New York to reconnect with their roots while introducing potential visitors to the rich experiences awaiting them across the region.

Caribbean Week in New York 2025 remains the premier Caribbean tourism event in North America, offering stakeholders unparalleled engagement opportunities with industry leaders, media representatives and travel enthusiasts. For more information, visit caribbeanweek.com.