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Spirit Airlines encourages travelers to demand their money back

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MIRAMAR, Fla., July 15, 2015 (GLOBE NEWSWIRE) — For decades, the major airlines have been playing a psychological trick on their passengers. They charge people very high airfares, and then tell them they are giving away different items and services for “free.” In reality those airlines are forcing all of their customers to pay for those items upfront with bundled, all-inclusive fares. Spirit Airlines wants air travelers to know they’ve been bundled by other airlines and is giving travelers a way to fight back.

Every product or service on an airline has a built-in cost: Agents handling bags and printing boarding passes, the cost of beverages, food, and magazines and stocking these items on planes, and the extra costs in fuel for the added weight of carry-on bags and in-flight entertainment systems, just to name a few. Many consumers don’t realize that airlines pass those costs on to their customers and, even if the product or service isn’t used, the airline still financially benefits.

“Bundling is a practice that, at best, is less-than-transparent,” said Spirit’s President and CEO Ben Baldanza. “When airlines tell their customers the item or service is free, it just isn’t true. We feel air travelers should only have to pay for what they want or need – not be forced to pay for everything an airline may offer. We did the math on all those unused items and it adds up to billions of customer dollars.”

At Spirit, customers pay for their seat and a personal item to get them from point A to point B. Spirit calls this their Bare Fare®. If you want other options they are available, but Spirit puts you in charge by allowing you to pay only for what you want, not what you don’t. This is called Frill Control®. This unbundled approach allows Spirit customers to pay the lowest total price for air travel. According to the Department of Transportation, Spirit’s fares are 40 percent less than other airlines, on average. Even after adding optional items Spirit’s total price is still 30 – 35 percent lower, making Spirit the smart choice for air travel.

To understand the impact of airline bundling, Spirit conducted a nationwide study of air travelers regarding their most recent flight. The survey reveals that many passengers skip the complimentary services that they paid for in a bundled price. For example, one in four (25%) passengers didn’t bring a “complimentary” carry-on bag, but likely had to pony up as much as $35 within their ticket price for that amenity. In some cases, customers lost that money because the overhead bin space was full, and they were forced to have their bag checked. With 586 million travelers on major airlines in 2014, Spirit estimates customers spent more than $5 billion on carry-on bags that they didn’t use.

It may seem small, but the costs for those “free” snacks add up too. Twenty percent of passengers skipped the complimentary snacks, but may have been charged up to $3.50 for each one. That’s approximately $410 million of unused snacks that airlines benefited from by charging their customers in the price of their ticket.
To help air travelers understand this long-held less-than-transparent practice, Spirit has introduced a vigilante lawyer team called “The Unbundlers” dedicated to getting air travelers their money back. The fictitious, but hilariously-truthful duo encourages travelers who have been bundled to directly calculate how much money they lost as a result of not checking a bag, passing on ‘free’ soda, or not using various other products and services. They can demand their money back by posting a message on Twitter to the offending airline. You can see The Unbundlers in action at http://www.Unbundlers.com

“It’s a fun way to point out a serious issue,” said Baldanza. “At Spirit we pride ourselves on being very upfront and honest about what you get – and what you don’t – when you purchase tickets on our airline. All airlines should be as transparent with their customers and should let them know exactly what they’re paying for.”
Other results of the survey, conducted by Toluna Research for Spirit Airlines:
25% of air travelers did not bring a carry-on
20% skipped the snack (peanuts, chips, etc.)
21% said no to coffee, tea, or soda
40% didn’t read the in-flight magazine
41% didn’t check-in with an agent
52% didn’t use WiFi (however other surveys suggest WiFi usage is below 10%)
It’s time to take a stand against being bundled.

Magnetic Media is a Telly Award winning multi-media company specializing in creating compelling and socially uplifting TV and Radio broadcast programming as a means for advertising and public relations exposure for its clients.

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Beaches Turks & Caicos shares dining etiquette training at Provo youth summer camp  

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PROVIDENCIALES, Turks & Caicos Islands: — Beaches Turks and Caicos Resort recently collaborated with the Royal Turks and Caicos Islands Police Force and the Department of Social Services to support a youth camp hosted at the Oseta Jolly Primary School, underscoring the resort’s ongoing commitment to youth development in the Turks and Caicos Islands.

The camp, which brought together security forces, government agencies and private sector entities, focused on equipping young participants with practical life skills and character-building tools. A team from Beaches Turks and Caicos’ leadership and training departments joined the programme to deliver sessions on basic table etiquette, dining mannerisms, polite demeanour and public speaking fundamentals, all designed to help the students present themselves confidently in formal and professional settings.

General Manager of Beaches Turks and Caicos, Deryk Meany, said the resort views national development as an integral part of its corporate social responsibility. “We are always happy to be supporters in the development of the youth of the Turks and Caicos Islands. We continue to commit our team to help in creating the next generation of leaders who will provide support to the islands and help in its development,” Meany noted.

The initiative also received strong endorsement from the Ministry of Education, Youth, Sports and Community Development, which has been championing holistic programmes aimed at building well-rounded young citizens. Minister Rachel Taylor highlighted the importance of collaborations like the camp in helping youth access structured guidance and mentorship. “We are happy to join in celebrating the growth and development of our youth here in the Turks and Caicos Islands. Beaches Turks and Caicos continues to be one of our primary supporters in helping to develop well rounded individuals. This commitment from this resort has grown with the vision of the youth ministry to help in their overall development,” she said.

Taylor further emphasized that the camp’s timing was especially significant, coming as youth across the islands seek positive outlets and constructive engagement. “This camp came at the most ideal time for our adolescents. With the support of our governor, the security forces, the social services along with Beaches Turks and Caicos, we are confident that the training needed for them to improve is on the right track,” she added.

Beaches Turks and Caicos Public Relations Manager, Orville Morgan, described the collaboration as an exemplary model of cross-sector partnership. “To be able to join with the security forces to provide support for the youth of the Turks and Caicos Islands is exceptional. We are happy to provide the necessary support to equip them to grow into being productive citizens of these islands,” Morgan said.

He noted that the resort team focused on practical etiquette and hospitality-driven skills that can be carried into the youths’ future experiences. “As a team, we were able to share in the basic table setting and dining etiquette for them, skills we are sure that they will be able to use in their next fine dining experience,” Morgan added.

Organizers expressed optimism that the camp’s blend of discipline, mentorship and soft skills training will have a lasting impact on participants. With stakeholders pledging continued support, the Beaches Turks and Caicos team and their partners aim to expand similar initiatives, further investing in the personal and professional growth of the next generation of Turks and Caicos Islanders.

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ELECTRICITY BILL SHOCKER: PELICAN ENERGY WARNED GOV’T

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TCIG knew from April that fuel factor could surge almost 80%; Minister says $500 cost-of-living payment was part of Government’s response

PROVIDENCIALES — The Turks and Caicos Government knew months before July’s shocking electricity bills that consumers faced a potentially massive increase in the fuel factor.

Minister of Information Technology and Energy E. Jay Saunders revealed Friday that Pelican Energy warned his Ministry in April that generation fuel costs were projected to rise from $3.09 per gallon in May to $4.79 in June and July.

That translated into a projected fuel factor jump from about 17.5 cents to 31 cents per kilowatt-hour — an increase of almost 80%.

Saunders said he personally advised Cabinet of the projected increase and presented options for cushioning the impact.

He characterised Government’s $500 cost-of-living payment as its “initial response” to rising fuel costs, before a separate fuel-factor subsidy was approved.

Cabinet records show Government agreed on June 24 to provide funding to mitigate the fuel-factor impact, with the relief programme approved July 8.

Eligible residential customers — those averaging less than $1,500 monthly over the previous three bills — are capped at 22 cents per kWh from July through October.

Pelican confirmed Friday that Government’s contribution was already applied to July bills, meaning the bills now triggering widespread public outrage would have been even higher without the subsidy.

Saunders did not disclose the programme’s total cost.

His admission that Government knew since April, however, raises another question amid the backlash: why were consumers not directly warned by Government about the scale of the approaching increase?

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More Bahamians Accessing HIV, STI Care Through NHI

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NASSAU, Bahamas — More Bahamians are accessing HIV and sexually transmitted infection-related healthcare through National Health Insurance, a trend the NHI Authority says should be viewed positively.

NHIA stressed in an August 6 statement that its 2025 figures measure healthcare utilisation, not newly diagnosed infections. They include beneficiaries screened, treated, monitored or receiving follow-up care, including people diagnosed previously.

“Increased utilisation of these services should be viewed as a positive development,” NHIA said.

The Authority pointed to “greater enrolment and use of NHI, improved access to screening and testing, continued treatment and monitoring of existing conditions, and increased willingness to seek medical care.”

The development comes amid a mixed three-year HIV picture. New diagnoses rose from 130 in 2023 to 156 in 2024, before declining to 142 in 2025.

NHIA said increased utilisation demonstrates that more beneficiaries are accessing needed healthcare and actively managing their health, reinforcing the importance of screening, early diagnosis and continued treatment.

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