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Fashion Forward: Sandals® Resorts Uniforms Get The Stan Herman Touch

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~Iconic Fashion Designer Collaborates with Resort Staff to Develop a Modern Collection Fit for the Caribbean~

 

#Willemstad, Curacao, June 27, 2022 – Haute fashion meets hospitality, as Sandals Resorts continues its 40th Anniversary celebrations by commissioning renowned fashion designer Stan Herman to reimagine the uniforms across its illustrious resort portfolio. A tribute to the Team Members forming the soul of the guest experience for four decades and counting, the inaugural “Anniversary Collection” debuted at the June 1 opening of Sandals Royal Curaçao, another fascinating milestone as the brand makes its first venture into the Dutch Caribbean.

“A new island to call home within our sweet Caribbean, along with a next-generation resort reflective of its unique hues and diverse landscapes, is a celebration in and of itself during this landmark year,” said Executive Chairman of Sandals Resorts, Adam Stewart. “As we commemorate this special moment in time, we are honoring the Team Members at the heart of our operation with a modern collection that is as chic and sharp as it is comfortable for the Caribbean. Most importantly, we want them to feel as much pride in representing Sandals as we do to have them along for the journey. From the moment we met with Stan, introduced him to the team and watched the magic of his ability to turn their ideas into tangible designs, we knew we had found a cherished partner.”

An Approach Curated in the Caribbean, for the Caribbean

With uniforms curated for a wide range of categories and venues – from the guest facing team at the front of house, including bell service and Sandals’ iconic butlers, to the all-inclusive resorts’ culinary outlets to the heart of house team behind the scenes – Herman spent many hours in destination and in conversation with Sandals Team Members to authentically capture a sense of place while prioritizing comfort and ease of care. Updated fibers and recycled materials are also incorporated throughout several pieces, upholding Sandals’ commitment to sustainability in the Caribbean.

“The ensembles are designed to tell a story. From day to evening, from check-in to the beach, they are pieces that guests might even envision in their own personal wardrobes,” said Herman, former president of the Council of Fashion Designers of America and a three-time Coty award winner at the helm of fashion for many of the world’s leading travel brands. “We sought to evolve beyond traditional hospitality looks to reflect today’s luxury travel aesthetic, just as Sandals has done in their approach to the brand’s own evolution and ingenuity.”

Destination Curaçao

The flagship for Herman’s first designs for the brand, Sandals Royal Curaçao is nestled within the protected Santa Barbara private estate, seamlessly intertwining the natural wonders of the desert, ocean, mountains, and beaches with the Luxury Included® resort experience that Sandals is known for. The 351-room resort offers more all-inclusive luxury options than ever before, including two new signature suite categories, the Awa Seaside Butler Bungalows and Kurason Island Poolside Butler Bungalows, and amenities like the Dos Awa Pool, a bi-level infinity pool flanked by views of the Spanish Water.

“When you arrive on the island you are driven through an incredible oasis, so we have dressed the bellmen, greeters and front of house staff in light blues, aquas, turquoise, and sand shades, to mirror the magnificent sea setting and to reflect the contemporary, elegant tone of the property,” said Herman. “Building on this, the styles will transition across the board at nighttime with rich navys and earth tones to add warmth and elegance. There will be an immediate sense of calm and welcoming upon arrival, regardless of what time of day.”

The Anniversary Collection

Fabric colors selected for Sandals Royal Curaçao are meant to feel sun-washed with a soft fade that reflects the natural and weathered appeal of island style. More modern touches are scattered throughout the collection, such as bespoke silver “S” pins, representative of Sandals, that butlers will wear centered on their shirts in lieu of the tie, and paired with a signature printed pocket square with Curaçao’s iconic colors and stunning Dutch architecture.

The many world-class restaurants on site each have their own fashion identity, such as Island Crimson, the prominent color of Butch’s Island Chop House, the namesake restaurant of founder Gordon “Butch” Stewart. Additional nods include small ruffles featured on the shirts at Latin-themed restaurant Zuka; traditional tunics with navy piping at Greek staple Aolos; and rich aqua jackets at the Japanese-inspired Gatsu Gatsu.

“While each staff member is in a different uniform depending on their location and position, there is a larger sense of inclusion and cohesiveness among the team at Sandals Royal Curaçao with our wearable, contemporary looks,” says Herman.

Stewart adds, “The unique way in which Stan has immersed himself into the soul and essence of Sandals to create world-class, stylish designs for our new uniforms – and for the future of our brands – is a work of art in and of itself. They are a thing of beauty.”

The Sandals Resorts collection, seen first at Sandals Royal Curaçao, will be unveiled across all SRI hotels through a phased approach over the next two years. Plans are already underway for entirely new designs to be featured at the new Sandals Dunn’s River opening in Ocho Rios, Jamaica in 2023. Uniform collections are also coming to the company’s family-friendly BeachesÒ Resorts brand, with unique touches inspired by each respective destination.

 

Photo Caption: Weddings and Events Managers at the just opened Sandals Royal Curaçao sport their new “Sandals Anniversary Collection” uniforms, curated by iconic fashion designer Stan Herman, who has been commissioned by Sandals Resorts to reimagine Team Member attire across the brand portfolio.

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Royal Caribbean Group and Sandals Resorts Announce Landmark Partnership to Accelerate Their Leading Vacation Experiences

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Royal Caribbean Group Investment to Advance Sandals and Beaches’ Growth and Broaden the Group’s Vacation Portfolio

Montego Bay, Jamaica and Miami, September 24, 2026 – Royal Caribbean Group (NYSE: RCL) and Sandals Resorts today announced the signing of an agreement to form a partnership in the all-inclusive resort space with a 50% investment from Royal Caribbean Group.  Building on Sandals and Beaches Resorts’ more than four decades of leadership in Caribbean hospitality, the joint venture will create new opportunities for continued resort growth while broadening the experiences across Royal Caribbean Group’s vacation platform.

The partnership brings together two of the travel industry’s most celebrated vacation companies, pairing Sandals and Beaches’ all-inclusive resort expertise with Royal Caribbean Group’s vacation platform, including industry-leading brands – Royal Caribbean, Celebrity Cruises and Silversea – a portfolio of private destinations, new river cruising offering, and an industry-first loyalty program. United in a shared history in the Caribbean and connected by a love for their communities, the companies will offer travelers an unparalleled collection of cruise, private destination and resort experiences, serving guests across more vacation occasions and establishing their undisputed leadership in Caribbean vacations.

The joint venture expands Royal Caribbean Group into an adjacent vacation category, growing its participation in the approximately $2 trillion global vacation market, and meets the growing global demand for Sandals and Beaches Resorts by accelerating their expansion. The partnership will include Sandals and Beaches’ collection of premier all-inclusive properties across the Caribbean, and the companies will explore opportunities to broaden distribution, deepen guest engagement, and make it easier for travelers to discover vacation experiences offered across both portfolios.

“For nearly 60 years, we’ve reimagined what a vacation can be, constantly expanding the ways we inspire our guests to explore, connect and create lifelong memories,” said Jason Liberty, Chairman and CEO, Royal Caribbean Group. “We have been building a vacation platform that brings joy to millions of people around the world and creates meaningful relationships that last with our guests. Our partnership with Sandals and Beaches Resorts is an important next step on that journey – bringing together two iconic leading vacation companies to further strengthen and grow one of the most admired resort portfolios in the world. The Stewart family has created powerful and beloved brands, and we are honored to build on that legacy. Together, we see tremendous opportunity to expand the reach of Sandals and Beaches Resorts and continue turning the vacation of a lifetime into a lifetime of vacations.”

“My father, Gordon ‘Butch’ Stewart, founded Sandals Resorts with the belief that a company built in the Caribbean could stand on the world stage alongside the most respected names in hospitality. Today is proof of how far that vision can go,” said Adam Stewart, Executive Chairman of Sandals Resorts and Beaches Resorts. “This partnership is the natural next step in building on that conviction. It gives us the ability to grow faster with a partner that shares our values of exceptional hospitality, long-term investment, and the power of enduring brands. Together, we will introduce more guests to Sandals and Beaches Resorts while creating even more extraordinary experiences for those who have made our resorts part of their lives for decades.” Stewart added, “As we continue to grow, we will remain true to what has always defined us: delivering authentic vacations that exceed expectations while creating opportunities for our team members, travel advisor partners and the communities we call home. The future has never been brighter, and I know this moment would make my father incredibly proud.”

The joint venture will be governed by a board under the shared leadership of Stewart and Liberty. Stewart will maintain a leadership role in guiding the company’s long-term strategic growth as Executive Chairman of Sandals and Beaches Resorts. Existing reservations, loyalty programs, resort operations and cruise operations will continue as usual, with the partnership bringing additional resources to support future opportunities.

Under the terms of the agreement, Royal Caribbean Group will acquire a 50% equity interest in Sandals and Beaches Resorts for approximately $3 billion, representing a forward EBITDA multiple of approximately 10x.  Royal Caribbean Group has secured committed debt financing from Morgan Stanley to fund the investment.  The transaction is expected to close in early 2027, subject to customary approvals and closing conditions, and is expected to be accretive to earnings next year.

BofA Securities and PJT Partners acted as financial advisors, and Latham & Watkins and Jones Day acted as legal advisors to the Sandals Group. Perella Weinberg Partners and Morgan Stanley acted as financial advisors and Kirkland & Ellis LLP acted as legal advisor to Royal Caribbean Group.

PHOTO CAPTION: Jason Liberty, Chairman and CEO of Royal Caribbean Group, and Adam Stewart, Executive Chairman of Sandals Resorts, mark the signing of an agreement to form a landmark partnership that expands Royal Caribbean Group into the all-inclusive resort space and supports the future growth of Sandals and Beaches Resorts. The signing took place at Royal Caribbean Group’s new headquarters in Miami, with the city’s skyline in the background.

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Royal Caribbean Signs US$3-Billion Deal for Half of Sandals and Beaches

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The Caribbean tourism deal first reported as a possibility on Tuesday is now a signed agreement. Royal Caribbean Group plans to pay approximately US$3 billion for a 50% stake in Sandals and Beaches Resorts, putting the value of the business at about US$6 billion. The purchase is expected to close in early 2027, subject to approvals.

Founded in Jamaica by the late Gordon “Butch” Stewart in 1981, the resort business has a presence across nine Caribbean destinations, including Jamaica, The Bahamas and Turks and Caicos. Sandals has described its workforce as nearly 20,000 people, most of them Caribbean nationals.

“My father, Gordon ‘Butch’ Stewart, founded Sandals Resorts with the belief that a company built in the Caribbean could stand on the world stage alongside the most respected names in hospitality,” said Adam Stewart in the announcement carried by PR Newswire. He will remain executive chairman, while the Stewart family retains a stake. The companies say existing reservations and resort operations will continue as usual.

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Pres Ali declares three days of national mourning following MV Barima tragedy July 21, 2026

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His Excellency Dr Mohamed Irfaan Ali has declared three days of national mourning following the tragic loss of lives in the M.V. Barima incident, as the nation continues to grieve alongside the families and communities affected.

The period of national mourning will be observed from Wednesday, July 22, through Friday, July 24, 2026, in honour of the victims of the tragedy. During this time, the National Flag will be flown at half-mast on all Government buildings and other appropriate locations across the country.

As part of the observances, Wednesday, July 22, has been designated a National Day of Prayer. A National Day of Prayer and Remembrance will be held at the Kingston Seawall in Georgetown, bringing together citizens in solidarity to honour the lives lost and offer support to grieving families.

The programme of remembrance will continue with a Night of Reflection and Prayer in Port Kaituma on Thursday, July 23, followed by another observance in Mabaruma on Friday, July 24.

The government is also encouraging religious organisations, civic groups and citizens throughout Guyana to organise candlelight vigils and moments of prayer during the three days as the nation collectively reflects on the tragedy and pays tribute to the victims. The declaration of national mourning underscores the government’s commitment to standing with the bereaved families and affected communities as Guyana mourns one of the country’s most heartbreaking maritime tragedies.

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