Caribbean News

Jamaica Tourist Board Set To Launched A New Website to Market & Promote The Islands

#Jamaica, September 10, 2018 – The Jamaica Tourist Board (JTB) is developing a new and fully integrated website as part of efforts to fulfill the needs of emerging tourism market sources globally.  The website forms part of the JTB’s overall strategy to compete in the ever- changing global marketplace as well as plans by the management to re-engineer the entity and its methods of marketing and promoting Jamaica as a destination.

The website will feature a customer relationship management tool to manage in real time the performance of the more than 50,000 registered travel agents, who sell the destination daily.

 

 

 

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