Deandrea Hamilton | Editor
Hundreds impacted across the region as Digicel pulls plug on major digital platforms
July 14, 2025 – In a stunning move that’s sending shockwaves across the Caribbean media landscape, Digicel has announced the immediate closure of its flagship digital news platform, Loop News, and the winding down of its regional sports broadcaster, SportsMax. The telecommunications giant is shifting its focus away from media and toward enterprise services, ending over a decade of regional journalism and sports coverage.
The announcement, made this week through social media and confirmed by multiple news sources, reveals that Digicel is effectively dismantling its media division. The shutdown of Loop News is immediate, while SportsMax will cease operations by August 8, 2025. The decision affects nearly 100 jobs across the region — including journalists, editors, producers, and technical staff.
Loop News, founded in 2014, quickly became one of the Caribbean’s most trusted digital news sources, offering real-time updates,
multimedia features, and regional coverage that spanned politics, crime, lifestyle, and entertainment. With editions in Jamaica, Trinidad & Tobago, Barbados, St. Lucia, and other territories, Loop grew into a digital-first newsroom serving millions of Caribbean readers at home and abroad.
SportsMax, acquired by Digicel in 2011, held exclusive broadcast rights to major sporting events and leagues, including Premier League football, international cricket, and athletics — making it the go-to cable channel for Caribbean sports fans.
In a public statement, Digicel cited a “strategic shift” toward enterprise-level services, such as cloud solutions, cybersecurity, and managed IT infrastructure, as the primary reason for exiting the media space. The company described the closures as “difficult but necessary” to streamline operations and prepare for long-term sustainability in a competitive telecommunications market.
“These are not decisions we take lightly,” Digicel said in its statement. “However, in an ever-evolving digital economy, we must focus our resources on areas where we can create the most value for our customers.”
The response from staff and the wider media community has been one of disappointment and concern. Many expressed shock at the abrupt nature of the decision, and at the loss of two platforms that helped define Caribbean digital media over the past decade.
“I still can’t believe it,” one Loop editor said anonymously. “We worked hard to build something credible, regional, and relevant. This feels like more than a corporate shift — it feels like the end of an era.”
The closure raises broader questions about the future of independent, regional news media in the Caribbean. With Loop gone, there’s now a major gap in accessible, regionally connected journalism — particularly on mobile-first platforms.
As Loop’s website now carries only a farewell message, and SportsMax counts down its final weeks, Caribbean media consumers are left wondering: what comes next?
And more urgently — who will fill the vacuum left behind?