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The Bahamas Records a “Smashing Eight Million Plus” Tourist Arrivals

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NASSAU, The Bahamas — Acting Prime Minister and Minister of Tourism, Investments and Aviation the Hon. I. Chester Cooper announced that The Bahamas has recorded a smashing eight million plus tourist arrivals.

“In 2019, a historic year for Bahamas tourism, total visitor arrivals amounted to 7.2 million.  Last year, total tourist numbers matched the 2019 record year total and today we are over eight million,” the Acting Prime Minister said during a press conference and brunch at Margaritaville Beach Resort Meeting Room Ballroom on Monday, December 4, 2023.

He pointed out that the Ministry still has not counted the months of November and December.

Acting Prime Minister Cooper said the explosive numbers places the country on the trajectory to continue the upward trend well into 2024.

“For the first 10 consecutive months, January to October, total air and sea arrivals were higher when compared to the same months in 2022 and in 2019 which was then, our banner year of tourism.  We have now moved the goal post.”

He said, “In fact, foreign air and sea arrivals in October increased by 45.7 per cent compared to the same period in 2022 and surpassed 2019 levels by 32 per cent.”

The Acting Prime Minister explained that the US remains the top performing stopover market with the Latin American market gaining momentum in its steady return to pre-pandemic stopover levels, while increased visitor arrivals are coming from Latin America, Asia, Africa, the Middle East and as far as Australia.

He said foreign air arrivals for October year-to-date were up by 19.7 per cent for the same period last year and also surpassed 2019 levels.

Acting Prime Minister Cooper said cruise arrivals were up 54 per cent over 2022 levels and 43.2 per cent over 2019 levels.

“We estimate that direct visitor spending in the Bahamian economy as a result of these arrivals will far exceed $6 billion.  That’s right, more than $6 billion of new money injected directly into the economy, and this is also up compared to 2019 and 2022.”

He also noted that the nation has seen increased airlift including first time routes.

“Last month, we welcomed the first ever direct non-stop flight by Jet Blue connecting passengers from Los Angeles to Nassau.

“In less than two weeks, Alaska Air will service four weekly flights from Los Angeles International Airport and three times weekly flights from Seattle-Tacoma International Airport to Nassau Lynden Pindling International Airport.”

The Acting Prime Minister said The Bahamas Government has launched a public private partnership airport infrastructural project for 14 Family Island airports to increase both domestic and international travel.

He explained that less than a year ago, the $2 million renovation was completed at Great Harbour Cay International Airport and a new terminal was opened in Ragged Island.

“More recently, a management agreement was signed by The Bahamas and Bimini Airport Development Partners Limited to renovate South Bimini Airport to the tune of $80 million.”

Acting Prime Minister Cooper said the $300 million Nassau Cruise Port renovation was completed and the port is now fully opened.

“The port already surpassed its previous record at the end of November and will host at least a projected 4.2 million cruise passengers by the end of the year, setting a new benchmark for Nassau cruise passenger arrivals.”

He also noted that the Ministry of Tourism has intensified its strategic marketing efforts and last year launched the successful “Bringing The Bahamas to You” campaign to more than 15 cities in the USA and Canada to recapture market share and generate new leads.

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Twist To Win Ends in a Grand Style with Four $5,000 Mall at Marathon Shopping Sprees  

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Twist To Win grand finale winners (l-r) Brian Bethel, Taraceta Neely, Ashia Demeritte and Merlin Adams posing along with their winnings from the shopping spree.

NASSAU, Bahamas — Caribbean Bottling Company (CBC), local producers and distributors of Coca-Cola and Dasani products concluded their 10 weeklong Twist To Win campaign with four $5,000 Mall at Marathon shopping sprees.

The campaign which was available throughout the entire Bahamas allowed consumers to enter by purchasing a 20oz bottle with a yellow cap from the following brands: Coca-Cola, Coca-Cola No Sugar, Sprite, Fanta Orange, or Fanta Grape. Each yellow-cap had a unique alpha numeric code underneath which they submitted to the Twist To Win WhatsApp number.

With each qualifying purchase, participants residing in The Bahamas were entered to win instant prizes and into a grand prize draw to win one of four $5,000 shopping sprees at the Mall at Marathon.

Participants also enjoyed exciting instant prizes such as: Airpods, JBL Speakers, premium Coca-Cola merchandise, $500 Visa gift cards and Amazon, Spotify and Apple Music digital gift cards.

Out of 76,000 plus submissions, Brian Bethel, Ashia Demeritte, Merlin Adams, and Taraceta Neely won the coveted Mall at Marathon shopping sprees at the following select stores, Kelly’s House & Home, The Sports Center, John Bull, Brass & Leather, and BTC.

Leading up to the grand finale shopping spree, Coca-Cola hosted a Trivia Showdown with the eight finalists to determine the four winners. Finalists were tested on their knowledge of World History, Pop Culture, Caribbean Bottling Company and Coca-Cola Facts!

After a few rousing rounds of trivia, the four winners were declared after each winning their spot in the shopping spree by answering their questions correctly and choosing the “Grand Prize” Coca-Cola labeled bottles at random.

The morning of the shopping spree Coca-Cola gave the winners exclusive access to the Mall at Marathon and its participating stores before their usual operating hours. Grand prize winners were greeted with wide smiles from Coca-Cola brand representatives and morning bites before the big event.

At the start of the thirty-minute clock the grand prize winners along with each of their Coca-Cola shopping assistants ran to the various stores collecting items in their arms and carts.

Merlin Adams, a husband and father of four was proud to have executed his game-plan at the end of the shopping spree. With toys, a new phone and materials for his home from Kelly’s, Adams felt accomplished in what he gathered.

Taraceta Neely, a winner from Eleuthera collected beautiful bags for herself and relatives from Brass and Leather and Brian Bethel bought matching athletic and outdoor wear from The Sports Center for his family.

The final winner Ashia Demeritte bought linens and household items in addition to a new phone from BTC right in time for Christmas.

Caribbean Bottling Company is proud to share the real magic of Coca-Cola with the grand prize winners and the may instant prize winners across the Twist To Win campaign. For more updates on new products, promotions, and events follow www.cbcbahamas.com.

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 The Coca-Cola Art Project Astonishes Art Lovers at The Bahamas Culinary & Arts Festival  

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NASSAU, Bahamas — Caribbean Bottling Company (CBC), local producers and distributors of Coca-Cola and Dasani products displayed their astonishing Coca-Cola Art Project (CCAP), during Baha Mar’s five-day Culinary & Arts Festival.                                                                                                                                                                              Earlier this year, Coca-Cola partnered with The University of The Bahamas’ Visual Art and Design Department for a culturally rich art competition. UB’s art students were challenged to create pieces surrounding the theme, Bahamian music.

As a result, 20 student works of art were made, with four students declared as winners at the CCAP exhibit opening in Baha Mar’s ECCHO: Art Gallery in August. To recreate the culturally stimulating magic felt at the exhibit’s premiere, the CCAP was featured at the FUZE Art Tent during The Bahamas Culinary & Arts Festival.

Nine incredible pieces of art lined the walls of the Coca-Cola Art Project, four of which included the winning pieces from Jhanaisia Cole, with ‘Gaulin Bride’; Alyssa Pinder, with ‘Shotgun Wedding’; Nelson Gray, with ‘Untitled’; and Jaela Bowe, with the piece ‘Whims of Obeah, a Folktail’.                                                                                                                                                                                                                     Additionally, an intimate listening room was built. It displayed students’ artistic processes, UB Visual Art and Design representatives, and a recap of the exhibit opening for audiences.

Art enthusiasts also enjoyed premium limited-edition CCAP keepsakes at the booth. Journals which featured a collage of all 20 student submissions on the front and back cover, postcards with an art piece on the cover along with the student’s name, title, dimension and materials on the back and pens designed with the CCAP’s dynamic logo.

Throughout the art festival diverse groups of people visited the art tent taking in the displays while enjoying the artistic insights from the listening booth.

Community and culture are always at the forefront of Caribbean Bottling Community, and it was boldly showcased during The Bahamas Culinary & Arts Festival for the third consecutive year.

For more details on the Coca-Cola Art Project, events and new products visit www.cbcbahamas.com today!

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CWS Brings a Galore of Bubbles at Annual Jollification Festival  

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Caribbean Wines & Spirits team members smiling behind one of the company’s two bars at Jollification

NASSAU, Bahamas — Caribbean Wines & Spirits (CWS), The Bahamas’ premier wines and spirits distributor delighted Jollification attendees with bubbles from their Bottega and Bouvet Ladubay sparkling wines and Besserat de Bellefon champagne lines.

Located in the Monument Circle on The Retreat grounds, CWS transformed The Retreat Garden into a lush lounge with Besserat, Bouvet and their latest product addition, Bottega, during the two-day affair.

The festivities kicked off Friday during BNT Member’s Night. Guests enjoyed exclusive offerings from CWS’s catalogue, offered exclusively to members.  Complimentary mixes or glasses on the rocks included El Tequileno tequila, Hard Truth whiskey, House of Angostura rum, Cross Keys gin, Nemiroff vodka and a slew of wines such as Fonesca Bin, Bottega and Besserat.

Guests also savored the ‘Jolly Paloma’ cocktail, an instant favorite made with El Tequileno tequila, Schweppes Grapefruit and Domaine de Paris rose wine.  To end the night, guests were treated to branded limited-edition wine tumblers as keepsakes.

On Saturday and Sunday, Jollification attendees delighted in glasses or bottles of champagne and sparkling brut or rosé wines while taking in the comfort of the chic lounge.  In addition to purchasing bottles for onsite consumption, consumers were also able to purchase bottles as gifts whether for themselves or someone special.

The sophisticated “bubble lounge” lounge was decked with velvet couches, gold rimmed cocktail tables, blue and pink pillows, and a white floral branded backdrop created for capturing the perfect picture.

Caribbean Wines & Spirits, a historic partner of the Bahamas National Trust was pleased to support Jollification 2025 to kick off the festive season and share their expansive range of spirits.

To keep up to date with all CWS products and events, visit their website at www.cwsbahamas.com today.

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