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Airbnb Reimagines Luxury Travel With Airbnb Luxe

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Turks and Caicos_Hawksbill Estate

January 26, 2019 – Eleven years ago our founders, Brian and Joe, inflated three airbeds in the living room of their San Francisco apartment and Airbnb was born. From airbeds, we expanded to spare rooms and then to entire homes, to Airbnb Plus and even to boutique hotels. Today we’re bringing the same innovative approach to luxury travel by introducing Airbnb Luxe — a new luxury experience that makes personal and bespoke travel more accessible to everyone.

St Barts Utopic

Airbnb Luxe provides access to unique and spectacular properties with dedicated trip designers to arrange bespoke experiences and services to make every stay truly magical. With homes that are destinations in themselves, travelers can stay at incredible places, including award-winning homes in New Zealand and South Africa, castles in France and breathtaking historic villas in Tuscany. Literary fans can seek inspiration and beachfront luxury at The Fleming Villa in Jamaica where Ian Fleming wrote his famous spy novels. Others may prefer complete privacy and exclusivity by booking an entire island with its very own self-declared time zone at the incredible private atoll in French Polynesia,Nukutepipi, curated by Guy Laliberte, founder of Cirque du Soleil and Lune Rouge.

Airbnb Luxe is built on the deep expertise in luxury travel Airbnb gained from its acquisition of Luxury Retreats in 2017. This new tier launches with more than 2,000 handpicked homes around the world, each one passing strict evaluation across 300+ criteria to meet standards in both design and function. This includes elevated design standards on a variety of elements, from premium materials & finishes and rare & unique features, to spaces that accommodate groups, highly functional design, chef-grade appliances and the proper amount of bathrooms corresponding to each bedroom.

Each Airbnb Luxe booking provides access to a dedicated, highly trained trip designer who will ensure the stay is tailored to the traveler’s unique needs every step of the way. After booking a property, the trip designer can help ensure effortless check-in, coordinating local bespoke experiences and activities, and arranging a wide range of services from childcare to private chefs to in-house massage therapists – or, for the dedicated, personal training sessions in your own private gym.

“Today’s luxury traveler is craving more than just high-end accommodations; they seek transformation and experiences that leave them feeling more connected to each other and to their destination.” said Brian Chesky, Airbnb Co-Founder, CEO and Head of Community.   “With Airbnb Luxe we are applying the same approach we’ve used since we launched Airbnb more than 11 years ago — creating local, authentic and magical travel moments now in amazing places to stay — to reimagine the way people think and experience luxury travel.”

Urban Luxury

In addition to chateaux and chalets, Airbnb Luxe will also open the door to spectacular places to stay in cities, a new area of focus for us. Building on the places to stay already available in cities like London — be it a Kensington oasis or a Sloane Square penthouse; and Los Angeles — like this French Country estate, we plan to add incredible properties in at least 12 more cities this year, including Milan, Paris and Austin.

Barbados Atelier House

The launch of Airbnb Luxe also helps meet increasing demand from Airbnb guests for luxury properties and experiences. In 2018, the number of Airbnb bookings for listings worth at least $1,000 per night increased more than 60 percent. The increased interest in luxury travel on Airbnb is consistent with broader trends: analysts believe the luxury travel market is worth more than $200 billion and poised to grow in the years ahead. 

The launch of Airbnb Luxe is also part of our continued effort to ensure Airbnb is for everyone. In February 2018, we introduced Airbnb Plus, our first ever standalone tier intended for everyday Airbnb guests looking for beautiful homes, exceptional hosts and added peace of mind knowing homes are quality inspected and verified in person for cleanliness, comfort and design. Launched initially in 13 markets around the world, Airbnb Plus is now available in over 300 markets.  Now, with Airbnb Luxe joining our portfolio, sitting above Airbnb Plus, we are closer to meeting the needs of every traveler at every price point by including the luxury category alongside our entire portfolio.

Find out more about Airbnb Luxe at airbnb.com/luxe or on social: @airbnb #AirbnbLuxe

Questions, comments, or other inquiries can be directed to LuxPR@airbnb.com.

Release: Airbnb Press Team

The Caribbean & Central America

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Bahamas News

Caribbean Wines & Spirits Displays Portfolio Evolution and Innovation with a Spectacular Showcase

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A look at guests enjoying the showcase’s offerings. Photo credit: Dominic Duncombe

Nassau, BAHAMAS — Caribbean Wines & Spirits (CWS), The Bahamas’ premier wines and spirits distributor hosted a spectacular showcase to celebrate the evolution of its portfolio while highlighting their innovative products.

The event was held at The Bahamas National Trust’s Retreat Garden as an opportunity to educate customers on how the company has grown its product listing since 2020.

Karla Wells-Lisgaris, Commercial Officer of Caribbean Bottling Company (CBC), local producers of Coca-Cola and Dasani products, and sister company to CWS shared her thoughts during the event.

“CWS was birthed with the goal of offering Bahamians premium wines and spirits. Over the years we have grown to be an alcohol beverage provider known for our quality products and excellent service.  As we grow each year striving to continuously satisfy our clients and consumers, we are proud at the expansion of our portfolio.”

The showcase was a testament to CWS’s steady growth and strategic planning.  The company that started with only one brand, House of Angostura and 14 Stock Keeping Units (SKU) has now grown to over 40 brands and 350 SKUs.

Waylon McHardy, General Manager for Caribbean Wines & Spirits shared what inspired the tradeshow that took place in “grand style”.

“We decided to celebrate our growth by showcasing our evolution along with the incredible products offered in our portfolio.  As a team we’re elated by the expansion of our portfolio, appreciative of our loyal customers and proud of our Team Members across the organization who continue to embrace a customer-centric mindset, which also calls for celebration.” McHardy expressed.

The event categorized its wines and spirits into two sections, the ‘Americas’ and ‘Europe’.  Each product had a brand ambassador at their respective stations offering consumers a better understanding of the product’s origins and taste.

While CWS is known for providing quality products, a few key brands wowed guests that night.  Fan-favorites were: ABK6 Cognac, Hard Truth Toasted Coconut Rum Cream, El Tequileno, Caposaldo Moscato and Fonseca Bin No. 27 Port.

Another highlight of the night was the introduction of two new products in CWS’ inventory; El Tequileno an award-winning tequila and ABK6 a single estate cognac.

McHardy revealed that tequila is the fastest-growing category in the beverage industry globally. Aiming to always compete and provide a variety of products, CWS secured El Tequileno, a multi–International Spirits Challenge (ISC) and Spirits Business Awards winner for tequila; which can now be purchased and enjoyed locally.

Cognac, a highly popular spirit within the country presented a gap in CWS’ portfolio, which was filled with the introduction of ABK6.  This “innovative” product, made with diligence and integrity in each step  makes for a delightful taste on the pallet.

Guests savored a variety of hand-crafted cocktails at the El Tequileno Tequila and Nemiroff Vodka stations which heightened their taste buds.

The night was a celebratory affair without a doubt, however McHardy shared the overall goal of the event.

“We want customers to leave feeling valued and appreciated with a deeper understanding of our organization’s mission, which is to serve as a business partner for our customers while seeking to meet the needs of our consumers.” McHardy disclosed.

As the year progresses, consumers can enjoy products at the company’s growing monthly Block Parties and samplings.  Also be on the lookout for a fun summer calendar that will include multiple islands in The Bahamas.

To keep up to date on exciting events and new products visit CWS’ website at www.cwsbahamas.com and follow-on social media at @caribbeanwinesandspirits.

 

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Bahamas News

MS Queen Victoria Makes Historic Inaugural Voyage to Grand Bahama

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By DANIELLE ROLLON

Bahamas Information Services

GRAND BAHAMA, The Bahamas —The iconic Queen Victoria cruise ship made its inaugural voyage to Grand Bahama on Saturday, March 15, 2025 as part of its South American discovery adventure.

The Queen Victoria ship is one of the four Queens making up the Cunard fleet.

The vessel has 17 decks with amenities including the largest ballroom at sea, exquisite fine dining, five-star entertainment nightly in the Royal Court Theatre and more.

On this extended voyage, the ship is carrying over 1,850 guests and a crew of 950, and will complete a journey spanning just over 90-days before returning to the United Kingdom on March 28, 2025.

To mark the significance of the occasion, Minister for Grand Bahama, the Hon. Ginger Moxey, Deputy Chief Operating Officer at Freeport Harbor Charles Rolle, and officials of the Ministry of Tourism, Investments and Aviation (MOTIA) participated in a special plaque exchange ceremony during a brief welcome reception aboard the vessel.

Captain Martyn Sharples said the ship’s call to Grand Bahama is a result of last-minute changes to the voyage itinerary.

He also noted that Cunard engages in extended voyages each year and plans to further expand its presence in the region.  The Queen Victoria is scheduled to complete multiple extended voyages, including world cruises and additional Caribbean itineraries. This ensures that Grand Bahama remains a key destination in an exciting new era of luxury cruising.

“Grand Bahama is doing very well. We have two new cruise ports coming to the island, and I think this is indicative of what’s to come,” said Moxey.

“It’s a good thing for our island and we expect to have many more of these visits,” she added.

Mr. Rolle said it is always a pleasure to be able to accommodate vessels like the Queen Victoria at Freeport Harbor, especially given the significant impact cruise ships have on our community.

PHOTO CAPTION

MS QUEEN VICTORIA — The Ministry of Tourism, Investments and Aviation (MOTIA) welcomed the Queen Victoria cruise ship to Grand Bahama when it called at the Freeport Harbour on March 15, 2025 with over 1,850 guests and 950 crew members onboard.  The occasion was marked with a plaque exchange ceremony between Captain Martyn Sharples, Minister for Grand Bahama, the Hon. Ginger Moxey, Deputy Chief Operating Officer at Freeport Harbor, Charles Rolle, and officials of MOTIA to commemorate the cruise ship’s inaugural voyage to the island.

(BIS Photo/Andrew Miller)

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Bahamas News

Bahamas Maritime Authority launches campaign for re-election to the International Maritime Organization (IMO)

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The Bahamas, March 22, 2025 – Minister of Energy and Transport, the Hon. Jobeth Coleby-Davis attended  meetings in London, UK, in support of the Bahamas Maritime Authority’s launch of Bahamas Candidacy for re-election to the IMO under Category “C”.

The minister reported, “the importance of the country’s membership on the Council, is not only because of its active and regulatory leadership with the IMO at the Council and Committee level, but also because of its Shipping Register – recognised internationally for its quality – and the expectation of the ship owners of Bahamas-flagged vessels that the country retains a seat on the Council.”

During week of March 10, 2025 Minister Coleby-Davis, along with Minister of Foreign Affairs the Hon. Fred Mitchell, Ambassador Paul Rolle, BMA CEO Captain Hutchinson, Board Chair Jacqui Simmons, Deputy Chair Peter Goulandris and Port Controller Berne Wright met with the Secretary-General of the International Maritime Organization, Mr. Arsenio Dominguez Velasco in discussing three important areas of concern: 1) Maritime Safety and Security- Environment; 2) Safety and Training of Seafarers; and 3) Equity and Diversification in the Maritime Sector.

Additionally, the Minister met with the following Excellencies:

  1. AMBASSADOR OF BELGIUM TO THE UK – HIS EXCELLENCY MR. JEROEN COOREMAN;
  2. AMBASSADOR OF SAUDI ARABIA TO THE UK – HIS EXCELLENCY HRH PRINCE KHALID bin BANDAR bin SULTAN AL SAUD;
  3. AMBASSADOR OF QATAR TO THE UK – HIS EXCELLENCY SHEIK ABDULLAH bin MOHAMMED bin SAUD AL THANI;
  4. AMBASSADOR OF COLUMBIA TO THE UK – EXCELLENCY ROY BARRERAS; and,
  5. AMBASSADOR OF OMAN TO THE UK – EXCELLENCY BADR MOHAMMED BADR ALMANTHERI.

The minister stated: “These collaborative meetings were to discuss ways member states can work together on addressing matters related to maritime security, efficiency and digitization. Additionally, it was to encourage support for SIDS as some regulatory mandates focused on global transition to cleaner fuels by our vessels may have negative impacts and therefore member states are discussing a balanced and equitable approach to sustainability.”

 

(BIS Photos/Anthon Thompson)

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