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CLEARING THE AIR ON T.I.D.E.S AND AMBASSADORSHIP: ELEVATING THE TOURISM EXPERIENCE THROUGH KNOWLEDGE

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Providenciales, Turks and Caicos Islands, 1st May 2024 – The introduction of ambassador cards is a concept that is unfamiliar to many residents of the Turks and Caicos Islands. T.I.D.E.S Ambassador Cards are now awarded to individuals who’ve completed the T.I.D.E.S certification or training program, which was previously primarily for taxis and VIPs but has now been expanded across the hospitality sector. This initiative, spearheaded by the department and ministry, aims to instil a sense of pride in recipients, signifying their role as ambassadors of the country. This was emphasised in the latest press conference hosted by the Ministry of Tourism at the Office of the Premier on February 26th that as representatives of a thriving nation, those on the frontline of the tourism industry, including taxi drivers and hospitality staff, should take pride in promoting the country’s heritage and culture. The T.I.D.E.S Ambassador Card embodies what makes Turks and Caicos great and conveys this pride to all who interact with visitors and locals alike.

T.I.D.E.S Ambassador Card: A Badge of Cultural Proficiency

The T.I.D.E.S Ambassador Card is not just a card; it’s a symbol of excellence in service and a commitment to providing an incomparable experience for tourists. The T.I.D.E.S Ambassador Card has been designed to embody the best that the Turks and Caicos have to offer: a tangible expression of cultural proficiency and local knowledge. As the tourism industry embraces the Ambassador Card, we hope to see the transformation of cardholders who are truly not merely employees; they are ambassadors of the Turks and Caicos Islands, well-versed in historical landmarks, local dishes, and cultural activities. This proficiency ensures that visitors receive an authentic and enriching experience during their stay.

Streamlined Certification Process

Obtaining the T.I.D.E.S Ambassador Card is a process that reflects the commitment to the highest standards of service. Cardholders undergo a comprehensive three-hour training programme, covering topics on TCI History and Culture, Customer Services and Tourism Safety and Sustainability. On successful completion of the programme, participants are awarded the T.I.D.E.S Ambassador ID card and certificate which is valid for two years.

 

Government and Stakeholder Collaboration

The launch of the T.I.D.E.S Ambassador Card is a collaborative effort between the government and stakeholders. The initiative will continue to be refined through ongoing stakeholder engagement, ensuring that the cards meet the evolving needs of our ambassadors and the tourism industry. There is currently a backlog of cards that are ready for collection.

“The TIDES Ambassador card is not just a symbol of excellence; it signifies a deep commitment to our country’s heritage and culture. We urge those working in the tourism sector to register for TIDES to not only gain valuable training but also to embrace the role of ambassadors for the Turks and Caicos Islands. Collecting your card and certificate is crucial; it opens doors to a world of opportunities and sets you apart as a standard-bearer of quality in our thriving tourism industry,” said Talia Thomas, Deputy Director, of the Department of Tourism Regulations.”

QR Code Integration

The security of the T.I.D.E.S Ambassador Card is of utmost importance. The card’s most important feature is the inclusion of a QR code that establishes a direct link between tourists utilising the tourism product and the Department of Tourism Regulations. This innovative feature facilitates a quick and convenient verification method and safeguards against any potential misuse or fraudulent activities. The QR code, when scanned, leads visitors to a dedicated section of the government website, providing real-time validation of the card’s authenticity and the ambassador’s certification status. This advanced security feature not only instils confidence in tourists but also underscores the commitment of the Turks and Caicos Islands government to ensuring a safe and secure environment for all visitors.

Conclusion

Stakeholders can visit our office on the third floor of Regent Village in Grace Bay, Providenciales, to collect their cards.

 

 

 

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HURRICANE MELISSA: NATIONAL EXECUTIVE DIRECTIONS

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Turks and Caicos, October 28, 2025 – We are closely monitoring the impact of Hurricane Melissa on Jamaica, and our thoughts and prayers are with our regional neighbours for their safety and well-being

We are now entering a critical period as Hurricane Melissa advances towards the Turks and Caicos Islands. Current projections indicate that Hurricane Melissa will begin to impact the Turks and Caicos Islands around midday tomorrow, Wednesday, 29th October.

This morning, Her Excellency the Governor and the Hon. Premier chaired a State of Preparedness Meeting.  All Government agencies and critical services are mobilised. The safety and protection of every person across our Islands remains our highest priority. Our emergency response teams are prepared and the TCI Regiment is deployed across each of our  Islands to support community readiness and immediate response. The Royal Turks and Caicos Islands Police Force are on active duty, with additional officers in North Caicos, Salt Cay, South Caicos and Grand Turk.

At this time, the hurricane is moving north-northeast. The country is expected to experience tropical storm conditions, heavy rainfall and significant storm surge. The storm surge poses a serious concern for low-lying coastal areas especially along our western and southern coastlines, which may result in coastal flooding.  Based on the most current weather projections and anticipated impacts for the Turks and Caicos Islands, the National Executive have agreed the following actions:

1.    Evacuation Advisories

Residents in specific low-lying and flood-prone coastal areas are likely to experience significant storm surge of 2-4 feet with accompanying rainfall. Strong advice is now place for residents in these areas to relocate to designated shelters which will be open from 4pm this afternoon. These areas include:

Middle Caicos 

  • Conch Bar                 Nearest Shelter: The Community Centre

North Caicos

  • Sandy Point              Nearest Shelter : Sandy Point Community Centre
  • Whitby                        Nearest Shelter: Adelaide Oemler Primary School
  • Bottle Creek              Nearest Shelter: Adelaide Oemler Primary School

Providenciales

      • Chalk Sound             Nearest Shelter Enid Capron Primary School
      • Five Cays                  Nearest Shelter: Enid Capron Primary School
      • Discovery Bay          Nearest Shelter: All Saints Church, Leeward Highway
      • Juba Sound              Nearest Shelter: A. Louise Garland High School
      • Long Bay                   Nearest Shelter: A. Louise Garland High School

South Caicos

  • Cockburn Harbour   Nearest Shelter: Community Centre
  • Old Airport Road      Nearest Shelter: Community Centre

Should an evacuation order become necessary, it will be issued following the 6:00 PM Advisory this evening from the TCI National Weather Service.

2.    Activation of Emergency Operations Centre

The National Emergency Operations Centre in Providenciales and all Islands Emergency Operations Centres will be activated at 4:00 PM today.

3.    Shelters Access
Shelters across all Islands will open today at 4:00 PM to receive members of the public.

4.    Shelter-in-Place

A Strong Shelter-in-Place Advisory is in place for all islands, commencing at 10:00 PM tonight. This will be in place until the all clear has been issued.

This means that from 10:00 PM tonight, all residents should be off the road, in a safe location, either at home or a designated shelter.

Please note that this position may be revised following the 6:00 PM Advisory from the TCI National Weather Service, depending on updated storm projections.

The Turks and Caicos Islands Airports Authority (TCIAA) has confirmed that all airports remain fully operational for today. They will advise the public about ongoing operations dependent on the weather impacts.

In times such as this, the role of commercial entities extends beyond business – it becomes a vital part of the community’s resilience. All retailers and service providers are urged to uphold their humanitarian responsibilities by maintaining fair pricing and ensuring essential goods and services remain accessible to all.

Residents and visitors are reminded to adhere strictly to all official advisories and evacuation orders as they are issued. Avoid unnecessary movement, secure your property, and ensure that you and your family are prepared with essential supplies. Stay prepared and stay safe.

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TCI News

Frontier Airlines’ Arrival to Turks & Caicos Marks a Game-Changing Connection

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Turks and Caicos, October 25, 2025 – Budget-friendly skies are opening over the Turks and Caicos Islands as Frontier Airlines prepares to launch its first-ever nonstop flights between Providenciales International Airport (PLS) and Atlanta’s Hartsfield-Jackson International Airport (ATL) — the world’s busiest air hub.

Starting December 20, 2025, the twice-weekly service will offer residents and tourists a direct, affordable gateway to and from the U.S. mainland. The new route marks Frontier’s debut in the Turks and Caicos, part of a major regional expansion that includes 22 new routes across Mexico, the Caribbean, and Central America.

“We couldn’t be more excited to begin operations in Providenciales,” said Josh Flyr, Frontier’s Vice President of Network and Operations Design. “With our nonstop service to Atlanta, we’re making travel easier, more affordable, and unlocking connections to countless destinations across the U.S. and beyond. It’s not just about tourism — it’s about opportunity.”

Big Win for Providenciales and the Region

The move positions Howard Hamilton International Airport as a growing Caribbean hub. Frontier’s low-fare model is expected to stimulate visitor arrivals, particularly from Atlanta — a key U.S. tourism feeder city — while giving Turks and Caicos residents new, cost-effective travel options for business, education, and leisure.

Industry observers note that the timing couldn’t be better. Turks and Caicos tourism remains on an upward trajectory in 2025, with hotel occupancy and airlift both climbing following the pandemic rebound. Frontier’s entry adds competitive pricing to an air market long dominated by legacy carriers, expanding the reach of the destination to more budget-minded travelers.

A Wider Growth Strategy

The Atlanta–Providenciales launch is part of Frontier’s aggressive Caribbean push this winter, which also includes new flights to NassauSt. MaartenPuerto Vallarta, and San José del Cabo. Introductory fares to select destinations are as low as US $69 one-way.

For Turks and Caicos, the connection to Atlanta — one of Frontier’s strategic bases — means instant access to hundreds of onward destinations in North America and beyond.

As Frontier joins the expanding roster of carriers serving the islands, tourism officials are calling it a “win-win for accessibility and affordability.” And for travelers? It’s a golden ticket to paradise — at a fraction of the cost.

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Turks & Caicos Police Commissioner Urges Students to “Awaken Their Sleeping Giants”

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Turks and Caicos, October 24, 2025 – Commissioner of Police Fitz Bailey delivered an impassioned address to male students at Clement Howell High School, calling on them to recognize their power, seize their potential, and “awaken the sleeping giants” within.

In a message that blended humility, faith, and personal experience, the Commissioner reminded the boys that the decisions they make today will shape their future.“The choices you make today determine who you become tomorrow,” he said.

Bailey, who revealed he was the first in his family to attend high school, urged the students to embrace education and discipline as tools of transformation.“Knowledge is power. If you want to be a real man, you need to read,” he told them. “Remember your potential — if others can do it, so can you. Some of you are sleeping giants waiting to be awakened.”

He emphasized that circumstances of birth do not dictate destiny, challenging the young men to carry self-respect, faith, and moral conviction wherever they go.  “Self-respect is key; respect yourself, respect others, and respect God,” he said.  “The circumstances you were born into do not define who you are.”

The Commissioner also spoke about resilience, advising that true strength often lies in restraint.

“There will be challenges, and people may try to impede your development — but rise above negativity. Sometimes, strength means walking away,” he said. “Some of you are sleeping lions; it’s time to awaken that instinct and rediscover your true potential.”

In closing, Commissioner Bailey delivered a stirring challenge:

“Each morning, look in the mirror and remind yourself that you were created by God and are capable of great exploits. You are a possibility with potential. Step forward with confidence — this is your country, your islands. Be the best version of yourself.”

Following his speech, the Commissioner engaged the students in open dialogue, answering questions and listening to their perspectives on issues affecting young men in the Turks and Caicos Islands.

Developed by Deandrea Hamilton • with ChatGPT (AI) • edited by Magnetic Media.

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